Phone: +46-705-885665 |  Skype: bjornfrantjorn |  Email: contact@bjorngustafsson.com

The Full Work Folder.

 

Below you will find all the cases that I have chosen to be part of my Online Work Folder at this time. They might change in the future as new projects keep popping up. Feel free to send me any questions or remarks about these projects if you have any.

As you might see, my role differs a lot from the different cases, that's mainly because of the fact that I have tried to challenge myself to try different kinds of roles and different ways of doing things during my Hyper Island studies. To see the most recent/relevant work, click "featured work" here or in the menu, and you can scroll down to see those.

If you like what you see and want to know more, click here to se my resume, or download my full CV/resume in pdf format here.
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Posten - Glädjespridaren

Posten – Glädjespridaren

Web site for the Swedish postal service to inspire people to send more physical greetings and cards.

My role

Interactive art director / Creative.
Together with Viktor and Anna I did everything from idea phase to creating look&feel/design and content.

Visit the site here (in Swedish)

Microsoft - IE8: International TVCs

Microsoft – IE8: International TVC’s

Three International TVC’s for Microsoft IE8 made during my internship at CP+B. Aired on TV during spring 2010 in the U.S. U.K. France and Germany. Check out the videos on youtube.

Domain Highlighting Available in HD.
Private Browsing Available in HD.
Smart Screen Available in HD.

My role

Interactive designer. I’ve created all the stuff shown on the laptop screens in the TVC’s.

BK - Twilight Banner Concepts.

BK – Twilight: Interactive Banner Concepts.

Interactive banner concepts to help Burger King promote the new Twilight “New Moon” motion picture as well as BK Burger Shots and the opportunity to get some exclusive BK/Twilight merchandise. Collab with my creative partner during fall -09 at CP+B – Fabien Dodard.

My role

Interactive Art Director, ideas and concepts based on the creative brief.

CP+B Holiday Invite Site

CP+B Holiday Invite Site.

The CP+B Holiday Party Invite Site 2009. The site was built to inspire CP+B’ers party costumes. You upload your face to the site and then download your finalized artwork. All the artwork was later shown at the party on projector screens.

My role

Interactive Art Director, initial concept development and technical research. I had some time to look into the Adobe Labs Pixel Bender framework (not used on the site though).

Domino's banners

Domino’s Pizza Turnaround Banners

Banners supporting the Pizza Turnaround campaign for Domino’s. I also designed the site skin for the Domino’s gear over at Zazzle.com/Dominos. Oh Yes I Did =D

My role

Interactive designer at CP+B Boulder, working with the Domino’s team Art Director and Copywriter.

Pleasehire.us

Pleasehire.us: CP+B intern site.

Promotional website built in 36 hours. 24 hours after launching the website on FearlessQA, Pleasehire.us was featured on numerous blogs and had multiple unique visits from the world’s top advertising agencies. Done with Art Director Alexander Kaplan and Copywriter Barry Katz.

My role

Interactive Art Director and developer. >> Visit the site.

NoirEtBlanc

NoirEtBlanc.

An innovative site in collaboration with Victor and Anton from Beckmans reklam och grafisk form school. It’s a brand site for noiretblanc, a swedish couture fashion brand.

My role

Technical advisor and Developer, I worked with PHP, XHTML, CSS and Javascript. Working with random background colors and images was a challenge, but it worked out nicely in the end. Visit the site.

video

Amaze: Physical (IRL) multiplayer Flash game.

The assignment was to create something based on a randomly assigned technical gadget. (Phidgets). We created a physical (IRL) multiplayer flash maze game which mixed huge old school 8-bitcontrols and physical activity.

My role

I started out as Interactive Creative in the startup of the assignment, then continued to be one of two Flash Developers. Combining Flash AS3 and the Phidget Flash library.

interactive

Alternative content

Trasan: Flash AS3 experiment.

Flash AS3 experiment to reveal a logotype or any image for that matter, in a interactive way. I made this during the Hyper Island “motion week”. This was my first ever project in ActionScript3 and it was hard to stay away from the timeline. My inspiration was the dirty windows at HI Telefonplan. The cleaning cloth is from my kitchen during that time.

- Move the mouse around to reveal the logotype.
- Rightclick and press Play to reload the demo.

Try the pretty irritating sound version demo here.

My role

Interactive creative and developer.

The COPY

The COPY: Visual communication concept.

This assignment was to create a Visual communication concept for a client and at the same time act as a client for another group. This was to understand both the client and agency sides of the industry.

My role

Project Manager. I set up a client brief and a guideline document for our project group. I handled deadlines towards our client and our agency. I also worked with planning the work and trying to get the work going in a creative continuous way.

video

Alternative content

NibNib: Visual microblogging system.

School assignment to develop a digital concept and marketing for it. Our concept was a visual micro blogging system. Download the Concept book.

My role

Interactive creative. I also acted as Project Manager. I handled documentation and scheduling and made sure we met all deadlines.

The music in the video is Strange Republik – No Tomorrow.

53Colors

53colors.

The Hyper Island DigitalMedia10 Stockholm class promotion and class (crew) site. We worked for four weeks to promote the class and learn to work in a full scale promotional project.

My role

Interactive creative and copywriter for the flash site as well as being the Project Manager for the web group. Planning and coordinating activities for us in the web group.
Visit the Flash site or check the HTML version.

interactive

Alternative content

CP+B Intern intro project

My Crispin Porter + Bogusky intern intro project. The assignment was: Collage Yourself. Each of you should create a digital collage all about YOU. Express yourself, your tastes, hobbies, aspirations and achievements. Tell us what really brought you to CP+B. Why are you here? See it here.

My role

I’ve done everything on this one, from the idea to the execution. It’s the native 3D engine in Flash10.

BJORGIOS

BJORGIOS: Young Lions Sweden 2009

Mine and Georgios Athanassiadis contribution to the YOUNG LIONS 2009 competition.

Together we created a concept for Vision For All that recycle glasses and ship them to third world countries. Our concept slogan “If only it were this simple” adresses the problems of getting glasses in countries that are not as fortunate as us in the western world. The concept was both for print ads and web in form of a banner.

video

Alternative content

Billy and I: A/W Collection 2009 site.

Freelance work made in collaboration with two guys at Beckmans reklam och grafisk form school. The site presents the Autumn/Winter collection for the Swedish clothing brand Billy and I. An video/info site and a “lookbook” in Flash that allows the user to get the collection presented by one of the models.

My role

Technical advisor and Developer, I worked with PHP, XHTML, CSS, Javascript and Flash AS3. Visit the site.

The music in the video is Mindthings – Our eyes are blue.

Min Stora Dag

Min Stora Dag.

We worked with a brief from Min Stora Dag (equivalent to the make a wish foundation). We provide them with a new site design (unfortunately they have not implemented it yet) and a strategy on how they can profile themselves in Digital channels in the future.

My role

Digital Strategist and Planner. I looked into Social media strategies and did research on what focus to have on the web to get more persons to donate money.

interactive

Alternative content

FIVe3D: Flash 3D experiment.

Just a little Flash experiment in the open source FIVe3D library. I messed around with some text and how to make the text flow nicely and 3D-ish.

- Move the mouse around to move the text in X and Z way.
- It’s also clickable to generate new angles on the text.

I also tried to build a 3D business card out of this but realized that the bitmap support in FIVe3D is really poor. But I guess this can be used for other purposes. This was the first time I encountered the tweenmax engine as well.

My friend Kristofer helped me out when i got stuck.